Title:  Executive Marketing

Product Management & Marketing

• Develop and continuously refine strategic marketing plans for assigned product portfolio(s), including new product introductions, lifecycle management, go-to-market execution, demand forecasting, and pricing strategies, in alignment with corporate direction.
• Drive market shaping and development initiatives to broaden therapy access and enhance healthcare outcomes.
• Collaborate closely with cross-functional teams to optimize portfolio offerings and address unmet market needs.
• Ensure seamless execution of marketing strategies by working hand-in-hand with internal stakeholders, healthcare professionals, and clients.
• Lead the planning, coordination, and execution of product promotional activities, including conferences, medical congresses, and industry events.
• Measure and track the impact of marketing campaigns, with the agility to adjust and improve based on insights.
• Design, implement, and manage impactful digital marketing initiatives.

Market Knowledge

• Maintain a strong understanding of local healthcare policies, industry dynamics, and macro trends to shape effective market access and marketing strategies.
• Gain deep knowledge of the competitive landscape, patient pathways, and purchasing behavior to inform data-driven marketing decisions.
• Conduct and leverage market research to support strategic planning and campaign validation.

Budgeting & Forecasting

• Contribute actively to the budgeting and forecasting processes for assigned portfolio(s).
• Develop robust, data-informed forecasts and manage marketing resources effectively.
• Monitor and optimize the use of assigned marketing budgets, ensuring alignment with strategic priorities and maximum return on investment.

Product Knowledge & Training

• Collaborate with clients to cultivate expert-level product knowledge and provide regular training to internal sales teams and customers to enhance product adoption.
• Support clinical and commercial excellence through ongoing training focused on value-based selling and solution-oriented conversations.

Stakeholder & Relationship Management

• Foster strong, collaborative relationships with internal teams and external stakeholders to ensure the successful implementation of marketing and branding initiatives.
• Build trusted partnerships with key opinion leaders and healthcare professionals to ensure marketing plans are aligned with customer needs and market demands.

Our Requirements

• Bachelor’s Degree in Marketing, Business, or a relevant life sciences discipline.
• 1–3 years of hands-on marketing experience in the Medical Device or Pharmaceutical industry, with a demonstrated ability to think strategically and execute effectively.
• Prior experience in sales or marketing of medical consumables (e.g., syringes, catheters) is preferred.
• Proven track record of performance with strong results orientation and business drive.
• Strong commercial acumen and excellent communication skills, both written and verbal.

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