Title: Manager Online Sales & Marketing
Petaling Jaya, MY, MY
Job Summary
Responsible for DKSH’s eCommerce activity in Malaysia for our Consumer Goods Business Units. Working alongside a team of dedicated digital talent, the Assistant Manager eCommerce plays the role of key account management & strategic planning, data analytics, business & relationship development. Bringing many of the world’s favorite brands to all key eCommerce platforms, and continually deliver the best online shopping experience to consumer.
Job Responsibilities
- Responsible for end-to-end eCommerce performance including sales, availability, pricing, listings content, listing ranking, on-site visibility, off-site traffic generation, order management, order fulfilment, after-sales service etc
- Develop and implement sales strategies and generate sales revenue on behalf of clients across e-retailers and marketplaces
- Manage reporting of sales and projected sales/margin forecasts. Evaluate trends and form meaningful conclusions to facilitate strategic decisions
- Liaise with eCommerce partners to build relationships and network, understand category and brand performance across channels and advise on strategies to drive and achieve business objectives
- Work closely with the cross-functional and cross-BU teams to ensure efficient and effective execution, leveraging support resources and standard operating procedures to ensure a reliable and consistent customer experience, aligned with best-practices (e.g. Modern Trade)
- Manage annual negotiations, including trading terms and conditions, to facilitate sales agreements and achieve targeted margins
- Conduct business reviews and develop deep insights and actionable recommendations from post-evaluation analyses and incorporate into customer strategies
- Develop, monitor and recommend improvement initiatives on business processes, customer services and new techniques (category management, scanning, etc)
- Formulate and execute digital marketing demand-generation initiatives including but not limiting to on-site activity, social media, display, EDM, SEO and SEM
- Manages inventory (ensure stock balancing between online and offline), promotional mechanism (e.g. bundles creation, discounts activation, vouchers etc)
- Manages trade claims recovery from clients within contractual terms and full compliance of APMS in A&P control
- Support in business development efforts in developing eCommerce solutions for clients, growing pipeline for new accounts/clients, and nurture and grow existing DKSH digital client account
- Lead, coach and develop a team of eCommerce professionals to achieve business and functional objectives
- Conduct regular performance reviews, provide constructive feedback and support individual development plans
Job Requirements
- Bachelor’s Degree Business or a related degree or any relevance
- Minimum six years’ of working experience
- Minimum one to two years’ experience in a people managerial capacity
- Preferably from Platform, E-enabler or FMCG background
- Digital savvy with knowledge of eCommerce business models, operations, technology
- Experience managing eCommerce channels
- Strong commercial and negotiation skills
- Management consultancy experience is a plus
- Plus, point if familiar with using SAP
- Good finance and account knowledge and hands-on experience on business process design, process architecture, and process levels