Title:  Senior Executive Food Services (Horeca Channel, Penang)

Job summary: 

Expanding the company's market share by acquiring new clients in Food Services targetting HoReCa channel and enhancing relationships with existing ones. Developing and executing sales strategies to meet and exceed targets. To ensure that the sales strategy remains on track, safeguarding the company's market position and growth targets.

General responsibilities :

• Implement action plans (e.g. make regular calls/visits, take orders, etc.) to achieve sales targets for assigned businesses/territories
• Track self/team progress against key performance indicators and sales plans. Prioritize and review daily sales activities performed
• Execute sales activities for assigned businesses/territories, including product portfolios and marketing plan introductions, order taking, marketing display set-ups and in-store merchandising
• Prepare quotation/tender prices, delivery and commercial terms, in accordance with company policies
• Report on the activities and products of the competitors via inputs to the competition reports
• Record sales data for reporting and tracking purposes. Maintain relevant customer data in appropriate customer relationship management databases
• Execute continuous improvement activities to enhance sales processes, sales plans, customer satisfaction, etc. Track and collect payments from customers
• Maintain a customer complaints/issues log and follow up on customer issues
• Respond to customer orders and queries. Inform current and prospective customers of promotions and new/upgraded products

Functional skills and knowledge :

• 1-2 years experience in a similar sales role, preferably from F&B industry
• Sales background dealing with HORECA exposure/experience is highly desirable
• Sales of Bakery Ingredients is highly desired. 
• Demonstrate basic knowledge and understanding of the industry, market & competitors
• Demonstrate basic knowledge in assigned territories/products/services and strong selling skills
• Demonstrate strong communication and negotiation skills
• Demonstrate basic research and analytical skills
• Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint)
• Demonstrate fluency in local language and ideally in English, both written and spoken
• Must be willing to travel

Education :

Diploma or Degree in Sales/Marketing, or any other related field.