Title:  Senior Executive Field Sales

Job summary:

A Senior Sales Executive in the electrical appliances industry plays a crucial role in driving revenue and promoting the products of their company. The job involves a combination of customer relationship management, product knowledge, and sales strategy.

General Responsibilities:

1. Product Knowledge:

• Develop a deep understanding of the electrical appliances offered by the company.
• Stay updated on product features, specifications, and benefits.

2. Sales Planning:

• Develop and implement sales strategies to achieve or exceed sales targets.
• Identify potential markets and customer segments for electrical appliances.

3. Customer Relationship Management:

• Build and maintain strong relationships with clients and customers.
• Address customer inquiries and concerns promptly and professionally.

4. Sales Presentations:

• Conduct product demonstrations and presentations to potential customers.
• Highlight the unique selling points and advantages of the electrical appliances.

5. Lead Generation:

• Identify and generate leads through various channels, including cold calling, networking, and referrals.
• Collaborate with marketing to leverage lead generation activities.

6. Sales Negotiation:

• Negotiate terms and conditions with customers to close sales deals.
• Work to secure favorable agreements for both the customer and the company.

7. Quotation and Proposal Creation:

• Prepare and present quotations or proposals for potential clients.
• Ensure that proposals align with customer needs and company capabilities.

8. Market Research:

• Stay informed about industry trends, competitor activities, and market conditions.
• Use market insights to adapt sales strategies and identify new business opportunities.

9. Order Processing:

• Facilitate the order processing and ensure accurate and timely delivery of electrical appliances.
• Coordinate with other departments to fulfill customer orders.

10. Sales Reporting:

• Maintain accurate records of sales activities, including leads, opportunities, and closed deals.
• Prepare regular sales reports for management.

11. Customer Feedback:

• Gather customer feedback on products and services.
• Communicate feedback to the product development team for continuous improvement.

12. After-Sales Support:

• Provide support to customers after the sale, addressing any issues or concerns.
• Facilitate warranty claims and service requests.

13. Training and Product Knowledge Transfer:

• Train other sales team members on product knowledge and sales techniques.
• Conduct training sessions for retailers and distributors.

14. Meeting Sales and collection Targets:

• Work diligently to meet or exceed sales targets and quotas set by the company.
• Develop strategies to overcome obstacles and challenges in achieving sales goals.
• Manage collection in a timely manner.

15. Team Collaboration:

• Collaborate with other departments, including marketing, customer service, and product development, to ensure a cohesive approach to customer satisfaction and business growth.

16. Event and Roadshows:

• Work and retailers and Marketing team, organize trade fairs and events to promote company products or stock clearance. 

Functional Skills and Knowledge:

• Demonstrate sound knowledge and understanding of the Consumer Appliances industry/market/competitors/customers
• Demonstrate sound knowledge and a proven sales track record in assigned territories/products/services and an existing network of contacts
• Demonstrate strong communication and negotiation skills
• Demonstrate advanced research and analytical skills
• Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint)
• Demonstrate fluency in English (both written and spoken), able to converse and speak well in Mandarin and Bahasa.
• Demonstrate the ability and willingness to travel

Education:

SPM, Diploma, Degree or professional qualification in Business Studies/Marketing/Economics or a related discipline

Work Experience:

• Minimum three (3) to five (5) years’ experience in Consumer Appliances/Electrical Home Appliances industry.
• Proven experience on dealer’s network is an advantage.

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