Title: Senior Manager, National Customer Account Management
Kuala Lumpur, MY, MY
Job Summary
- Lead sales, profitability and 5P in-store execution for assigned customers.
- Partner with customers to align company, category and brand strategies to increase demand and profitable growth
- Managing operating departmental budgets and costs Accountable for net sales/EBIT/headcount responsibility, where applicable
- Return on investment on advertising and promotion (A&P)
- Return on investment on promotional effectiveness CAP
General Responsibilities
- Manage operating departmental budgets and costs according to annual allocation to ensure efficient usage of resources, where applicable.
- Lead and implement processes and strategies (local go-to-market strategies, sales strategies and customer strategies) for assigned customers to ensure achievement of goals.
- Set specific action plans for each team member to support their achievement of the team key performance indicators.
- Lead regular reviews to ensure progress and alignment towards overall goals.
- Identify the short-term business needs and objectives of key customers and develop/sell proactive business solutions across the full demand/supply chain.
- Conduct annual negotiations, including trading terms and conditions, to facilitate sales agreements and achieve targeted margins.
- Gain approval from internal DKSH functions, and agreement from customers, to execute 5P activities within established commercial guidelines.
- Lead systematic post-evaluation of 5P activities and develop a detailed understanding of the effectiveness of different investment levers.
- Review customer account reports and analysis. Recommend sales/promotional activities to enhance performance.
- Lead and monitor initiatives to optimize business processes and improve services by utilizing new techniques, tools and information systems.
- Develop and build long-term strategic relationships withkey customers to achieve business objectives.
- Collaborate with cross-functional leaders (e.g. in Trade Marketing, Field Marketing and Supply Chain Management) to ensure alignment of strategies and process
- Manage and oversee team’s delivery of team/function goals to drive execution against goals set.
- Drive and manage learning and development of team in the area of Customer Account Management and DKSH behavior to achieve team/function goals.
- Drive self-learning and improvement in the area of Customer Account Management and DKSH behavior as part of continuous learning
Functional Skills and Knowledge
- Minimum five to eight years’ experience in a similar role managing Key Accounts such as 99 mart, Lotus, Giant, IKA & LKA.
- Minimum five years’ experience in a managerial capacity of 8 to 10 direct KAM personnels.
- Demonstrate advanced knowledge and understanding of the industry/market/competitors/customers.
- Demonstrate advanced selling skills and proven key account management experience in fast moving consumer goods.
- Demonstrate a general understanding in all aspects of supplier and customer relationship management including supply chain, field marketing and branding.
- Demonstrate advanced negotiation skills.
Education
Diploma / Degree in Sales/Marketing, or related fields