Title: Head of Semiconductor & Electronics (Sales & Services)
Bangkok, TH, TH
Position Name: Assistant General Manager, Semiconductor & Electronics
Key Responsibilities
Business & Financial Management
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Own overall P&L performance of the Semiconductor Business Line, ensuring achievement of revenue, margin, and profitability targets
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Manage departmental operating budgets and costs in line with annual allocation to ensure efficient and effective use of resources
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Monitor business performance, identify risks and opportunities, and implement corrective actions as required
Sales Leadership & Strategy
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Define and execute short- and long-term sales strategies to achieve business objectives across assigned market segments and key accounts
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Allocate territories, accounts, and business focus areas; set budgets and KPIs with clear performance tracking mechanisms
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Oversee key customer engagement, including strategic accounts, OEMs, IDMs, fabs, subcontractors, and distributors
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Drive pricing strategy, discount approvals, and contract negotiations to secure profitable and sustainable business
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Oversee sales forecasting, pipeline management, and reporting accuracy
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Review and evaluate effectiveness of sales strategies and market approaches
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Lead resolution of complex commercial, technical, or customer escalation cases
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Ensure effective execution of marketing initiatives in collaboration with marketing team
Product & Application Leadership
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Build strong technical and commercial positioning of semiconductor equipment and solutions
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Develop long-term strategic relationships with key customers and principals
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Identify product gaps and lead to the development of enhanced or customized solutions to meet customer requirements
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Drive expansion into new semiconductor applications, technologies, and emerging market segments
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Ensure strong product, application, and process knowledge through structured training and development plans
Customer, Principal & Market Engagement
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Directly engage with key customers for strategic projects, solution development, and executive-level discussions
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Partner with Marketing to design and execute online and offline marketing activities aligned with customer needs
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Act as key interface with principals / suppliers to align long-term strategy, growth roadmap, and execution plans
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Provide regular market intelligence, competitive analysis, and performance updates to principals and internal stakeholders
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Analyze market trends, competitor activities, and technology developments to maintain competitive advantage
Leadership & People Development
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Set clear direction and cascade business and functional goals across the team
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Coach, mentor, and develop Sales Managers, Sales Engineers, and Product Specialists
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Drive a performance-driven culture aligned with DKSH values and behaviors
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Support succession planning and capability building within the Semiconductor Business Line
Functional Skills & Knowledge
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Strong understanding of the semiconductor industry, market dynamics, technologies, and customer ecosystem
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Proven leadership experience in technical sales, business management, or commercial roles within semiconductor or related industries
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Established network with customers, principals, and industry stakeholders is highly preferred
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Strong business acumen with the ability to balance technical, commercial, and strategic priorities
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Fluent in English (spoken and written)
Soft Skills
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Strong leadership, communication, and stakeholder management skills
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Excellent negotiation and commercial judgment
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Strategic mindset with hands-on execution capability
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Proficient in MS Office (Excel, PowerPoint, Word)
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Flexible, resilient, and able to work in a dynamic, fast-paced environment
Education
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Bachelor’s degree or higher in Engineering (Electrical, Electronics, Mechatronics, Materials Science), Semiconductor-related disciplines, or other relevant fields
Work Experience
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Minimum 8–12 years of experience in semiconductor, electronics, capital equipment, or high-tech industries
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Prior experience in sales leadership, business line management, or commercial management roles preferred
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