Title:  Assistant Manager, Marketing Management

Roles and Responsibilities:

• Supporting and key band custodian/champion for multiple brands (all channels) to achieve business objectives.
• Develop and support marketing strategies to improve brand awareness, business profitability and alignment of brand objectives.
• Develop and support annual marketing calendar, plan and implement a creative and integrated marketing program and campaign(4P's).
• Manage and support BTL executions (trade marketing, tactical promotion, sampling exercise, POS materials, dress-up).
• Manage pricing and promotions across all channels.
• Identify opportunities of the current business to optimize brand’s volume, revenue growth and market share.
• Support in executing and evaluating ALL marketing programs (including social media & digital marketing) with the objective of increasing sales turnover and profitability.
• Support & ensure on-shelf merchandising standards.
• Support to manage brand’s social media and website.
• Develop and manage E-commerce business, promotions, and awareness.
• Identify upcoming/changing consumer trends.
• Support to manage brand & trade marketing plans and A&P expenses. 
• Manage all customer specific requests from all channels. 
• Plan and implement launch of new products. 
• Manage sales demand planning (ROF), Inventory tracking & management (OOS, slow movers, expired).

 Job requirements

• Minimum Dip with 2-3 years of experience in E-commerce/ Brand/ Trade and/
• Product management within FMCG industry.
• Able to work independently and deliver results.
• Brand awareness - a clear understanding of brands and the marketing mix.
• A high degree of business acumen and strong focus on results to drive growth across channels.
• Ability to analyse problems and identify solutions.
• Able to take a creative, flexible, and innovative approach.
• Able to cope with stress and demand required by the interaction with many departments.

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